Paris Fashion Week SS26 reminded the industry why the city remains fashion’s most influential stage. Compared to last year’s more futuristic and experimental tone, this season felt grounded celebrating wearability, texture, and quiet sophistication. The runways showed that modern elegance doesn’t need to shout; it can whisper

Explore how AI-powered virtual try-on tools increase conversion rates, reduce returns, and drive customer trust with real data and brand examples.

Learn how fashion brands use data to decide between local vs offshore manufacturing, balancing cost, speed, ethics, and consumer demand to build resilient supply chains.

Discover which fashion categories are rapidly growing across Europe, backed by pan-European data. Learn what brands should focus on to stay ahead in 2025 and beyond.

Discover how fashion retailers use data analytics to identify, manage, and monetize slow-moving inventory, reducing losses and improving cash flow.

Louis Vuitton’s 2025 assortment reveals how the brand continues to balance luxury craftsmanship with steady consumer demand. Using Woveninsights’ Market Insights module, we analyzed over 70,000 fashion items released between January and May 2025 to identify the categories and products most frequently restocked. This analysis provides a data-driven

Explore how cross-cultural color preferences influence global fashion collections, and how brands use data to localize assortments, boost sales, and reduce inventory risks.

Explore how BNPL (Buy Now Pay Later) is reshaping fashion buying behavior. Learn its benefits, risks, and how data helps retailers adapt to changing consumer habits.

Physical retail continues to play a critical role in fashion, even as e-commerce grows. In fact, 72% of shoppers still prefer to buy apparel in stores to see, feel, and try products before purchasing. But consumer expectations have changed. They want seamless, personalized, and efficient shopping experiences. Predictive analytics is

London Fashion Week Spring/Summer 2026 closed out five busy days of shows in late September with more designers showing in person than last year. After several seasons of hybrid or partly digital events, almost every big name returned to a full runway format, and crowds were back in force

Merchandisers are at the heart of fashion retail, shaping assortments that balance consumer demand with business goals. Yet, the role has become more challenging than ever. Fast-changing trends, global competition, and rising sustainability expectations mean merchandisers must make smarter, faster decisions. Market intelligence is no longer optional, it’s essential.

Fashion buyers make decisions that directly impact sales, profitability, and brand positioning. Yet, these decisions are increasingly complex. Shorter product lifecycles, unpredictable consumer demand, and global supply chain disruptions mean that relying solely on intuition is no longer enough. Buyers require timely, accurate market intelligence to select the right products,

Discover how unlocking data secrets can drive transformative growth in fashion retail. From customer sentiment analysis to competitor benchmarking, this article explores actionable insights and practical strategies powered by WovenInsights to help fashion brands and retailers harness the full potent

Learn how fashion buyers can make smarter, data-driven decisions to balance trends, margins, and consumer demand while building resilient assortments.

Returns remain one of fashion e-commerce’s biggest profit drains. In 2023, the U.S. retail industry recorded a return rate of 14.5%, amounting to over $743 billion in returned merchandise, according to the National Retail Federation. For fashion retailers, the costs are even higher due to size and

New York Fashion Week (NYFW) SS2026 wrapped with an energy that felt both optimistic and grounded, the kind of week where the city itself seemed to buzz with possibility. Over seven packed days, designers showed clothes built for real life but alive with creativity; silhouettes that moved with the body,

Explore how data on repair, resale, and recycling is shaping circular fashion strategies, helping brands improve sustainability, customer loyalty, and long-term growth.

Superdry’s 2025 assortment reflects the brand’s signature mix of casual-wear and performance-inspired fashion. Using Woveninsights’ Market Insights module, we analyzed more than 23000 products released between January and May 2025 to uncover which categories Superdry is prioritizing and the features that define its offering. This data-driven view highlights

Learn how consumer reviews are uncovering greenwashing in fashion, revealing deceptive environmental claims and driving brands toward greater transparency with the help of data.

Discover how data strengthens fashion supply chain resilience in volatile markets, helping brands anticipate risks, manage inventory, and respond to disruptions.

Karl Lagerfeld’s 2025 assortment offers a striking balance between timeless sophistication and modern edge. Using Woveninsights’ Market Insights module, we analyzed more than 4,000 products released between January and May 2025 to uncover the brand’s top colours and how they are distributed across key categories. This data-driven