Overview Of The Knitwear Retail Industry

Knitwear has a rich and diverse history that dates back to the 11th or 12th century, with the earliest known knitted artifacts being Egyptian socks.

Overview Of The Knitwear Retail Industry

Introduction

Knitwear has a rich and diverse history that dates back to the 11th or 12th century, originating in the Middle East and eastern Mediterranean. The earliest known knitted artifacts are Egyptian socks, which highlight the functional nature of knitting as a means of providing warmth and comfort.

Woven Insights dashboard showing Top Performing Knitwear fashion items
Top Performing Knitwear fashion items identified by Woven Insights

The evolution of knitwear took significant turns during various historical periods:

  • 14th Century: Double-needle knitting became popular for creating socks and stockings, primarily from sheep's wool. This technique laid the groundwork for more complex patterns that emerged later.
  • Industrial Revolution: The advent of knitting machines revolutionized production, allowing for intricate designs at scale. The first circular knitting loom was built in England in 1816, marking a pivotal moment in knitwear manufacturing. By the 1920s, synthetic materials began to transform knitwear into accessible fashion for a broader audience.
  • Mid-20th Century: Designers like Coco Chanel popularized knitted suits, while brands began to innovate with styles that catered to changing consumer preferences. The 1970s and 1980s saw a surge in knitwear sales due to the rise of sportswear as everyday attire.

As knitting spread to Europe, it became integral to daily life, with male guilds initially using it to create religious garments. Over time, knitting evolved into a widespread craft practiced by people of all genders and cultural backgrounds, reflecting local traditions and styles.

Knitwear Market Size and Growth Projections

The knitwear industry is experiencing significant growth, with various reports projecting substantial increases in market size over the coming years. The global knitwear market was valued at approximately USD 111.59 billion in 2023. Other estimates suggest a valuation of around USD 469.29 billion for the same year.

The knitwear market is projected to grow to between USD 165.92 billion and USD 998.6 billion by 2031, depending on the source of the data. The variations in projections reflect different methodologies and market segments considered in the analyses.

For example, a report from Cognitive Market Research anticipates a CAGR of 13.5% from 2024 to 2031, with an estimated market size reaching USD 645.21 billion by 2024. On the other hand, Transparency Market Research projects a more conservative CAGR of 5.6%, estimating the market will reach USD 998.6 billion by 2031. Another analysis suggests a CAGR of 5.83%, with expectations for the market to grow to USD 165.92 billion by 2030.

Regional Insights For The Knitwear Retail Industry

Market Drivers

Several factors are contributing to the growth of the knitwear industry:

  • Increasing consumer demand for comfortable and versatile clothing, particularly in the wake of lifestyle changes post-pandemic.
  • The rise of e-commerce has made knitwear more accessible, allowing consumers to shop for diverse styles and brands online.
  • Innovations in materials, including smart fabrics that offer enhanced functionality like moisture-wicking and temperature regulation, are attracting tech-savvy consumers.

Material Preferences In The Knitwear Retail Industry

The knitwear industry utilizes a variety of materials, each chosen for specific characteristics that enhance the functionality, comfort, and aesthetic appeal of garments. Here’s a detailed overview of the top material preferences in the knitwear sector:

Natural Fibers

  • Wool: Sourced primarily from sheep, Wool is a staple in knitwear that is prized for its natural elasticity, warmth, and moisture-wicking properties. Wool garments are known for their durability and ability to regulate temperature.
  • Cotton: Known for its breathability and softness, cotton is a popular choice for lightweight knitwear, including t-shirts and summer sweaters. It is comfortable against the skin and easy to care for, making it ideal for everyday wear.
  • Cashmere: This luxurious fiber, obtained from cashmere goats, is celebrated for its exceptional softness and insulation. Although more expensive than other materials, cashmere knitwear is highly sought after for its fine texture and lightweight warmth.
  • Alpaca: Similar to cashmere but generally less expensive, alpaca wool is soft, warm, and hypoallergenic. It has a silky texture and is often blended with other fibers to enhance durability.
  • Silk: While less common in heavy knitwear, silk can be blended with other fibers to create lightweight and luxurious garments. Its sheen and drape make it suitable for high-end fashion items.

Synthetic Fibers

  • Acrylic: Often used as a cost-effective alternative to wool, acrylic mimics the warmth and feel of wool while being lightweight and resistant to moths. It retains shape well and is often blended with other fibers to enhance durability.
  • Polyester: Known for its resilience and quick-drying properties, polyester is commonly used in performance knitwear. It helps retain shape and resist shrinking, making it ideal for activewear.
  • Nylon: This synthetic fiber adds strength and elasticity to knitwear. It is often blended with other fibers to improve durability and resistance to wear.
  • Spandex (Elastane): Frequently blended with other materials to provide stretchability, spandex enhances the fit of knitwear garments, making them more comfortable during movement.

Sustainable Materials

As consumer demand shifts towards eco-friendly products, sustainable materials are gaining traction in the knitwear industry:

  • Recycled Fibers: Brands are increasingly using recycled polyester and nylon to reduce environmental impact. These materials maintain performance characteristics while promoting sustainability.
  • Bamboo: Bamboo fibers are naturally antibacterial and biodegradable. They are softer than cotton and offer excellent breathability, making them suitable for summer garments.
  • Hemp: Stronger than cotton or linen, hemp is an eco-friendly option that requires fewer pesticides. It is durable and breathable, making it ideal for casual wear.

The knitwear market is also seeing innovations in materials that cater to specific consumer needs:

  • Cooling Fabrics: New technologies have led to the development of yarns that help regulate body temperature by wicking moisture away from the skin.
  • Anti-bacterial Yarns: Incorporating materials that inhibit bacterial growth makes knitwear more suitable for active lifestyles.

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