2024 Merchandizing Insights For Shorts
The global shorts market is experiencing significant growth, driven by shifting consumer preferences toward comfortable, versatile, and stylish clothing. Industry analysts highlight that factors like the rise of sustainable fashion and the increasing adoption of e-commerce are further accelerating demand, particularly for eco-friendly and innovative designs.
We analyzed more than 220 thousand denim items in the global fashion market to determine the most popular colours, categories, and features in the overall denim category.
The Most Popular Colours For Shorts
Here is a breakdown of the most popular colours in Shorts fashion:
What Are The Most Popular Colours For Shorts?
The most popular colours for Shorts are Black (19%), Blue (12%), Grey (7%), White (6%), and Green (6%).
What Are The Most Popular Colours For Bottoms?
The most popular colours for Bottoms in the Shorts category are Black (22%), Blue (12%), Grey (10%), Green (7%), and White (5%).
What Are The Most Popular Colours For Plus Size Shorts?
The most popular colours for Plus Size Shorts are Black (26%), Blue (13%), Grey (6%), Green (5%), and Multi (5%).
What Are The Most Popular Colours For Shorts Overall?
The most popular colours for Shorts across all brands is Black.
The Most Popular Features In Shorts Fashion
Here is a breakdown of the most popular features of items that fall in the Shorts category:
The Most Popular Print types in Shorts
The most popular Print types featured in the Shorts are Plain (26%), Floral (24%), Embroidery (22%), Striped (21%), and Camp Print (2%).
The Most Popular Fit types in Shorts
The most popular Fit types featured in the Shorts are Regular Fit (37%), Relaxed Fit (35%), Oversized Fit (15%), Slim Fit (8%), and Loose Fit(6%).
About Woven Insights
Imagine if you had access to real-time fashion retail market and consumer insights, from more than 60 million real shoppers and millions of analyzed fashion items from global fashion brands.
That's basically what Woven Insights offers fashion brands, manufacturers and research teams of all sizes - with the best pricing in the industry.
Introducing Woven Insights
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