Lacoste’s Best-Selling Color Trends: Insights from Woveninsights

Lacoste has always stood out for its clean lines, sporty elegance, and confident use of color. In 2025, the brand continues to lean into that identity with a palette that blends heritage tones and everyday versatility.
To understand which colors are truly driving performance this year (Jan - May), we analyzed over twelve thousands of Lacoste products using Woveninsights’ Market Insights module. The data reveals the top-selling hues across the brand’s assortment and how its color strategy is evolving in real time.

Trending Colors in Lacoste Apparel
According to Woveninsights' Market Insights Module, the overall leading colors are:
- White
- Black
- Blue
- Green
- others (consists of varieties of colors)

Color Distribution Across Lacoste Apparel' Key Categories
What Are The Most Popular Colours For Tops?
The most popular colors for Top are White (17%), Blue (14%), Green (10%), Black (9%), and Navy (8%) .

What Are The Most Popular Colours For Footwear?
The most popular colors for Footwear are White (50%), Black (15%), Winter White (10%), Navy (7%) and Green (7%).

What Are The Most Popular Colours For Sneakers?
The most popular colors for Sneakers are White (50%), Black (15%), Winter White (10%), Navy (7%) and Green (7%).

What Are The Most Popular Colours For Outerwear?
The most popular colors for Outerwear are Black (16%), Navy (13%), Blue (11%), Green (9%) and White (6%).

What Are The Most Popular Colours For T-Shirt?
The most popular colors for T-Shirt are White (26%), Blue (12%), Black (10%), Green (9%) and Navy (8%).

About Woveninsights
Woveninsights is a comprehensive market analytics solution that provides fashion brands with real-time access to retail market and consumer insights, sourced from over 70 million real shoppers and 20 million analyzed fashion products. Our platform helps brands track market trends, assess competitor performance, and refine product strategies with precision.
Woveninsights provides you with all the actionable data you need to create fashion products that are truly market-ready and consumer-aligned.
Click on the Book a demo button below to get started today.