XY London 2025 Color Trends: A Data-Driven Look at the Brand’s Core Palette

Uderstanding how brands use color is essential for decoding both consumer preferences and assortment strategy. For XY London; a brand known for its bold, youthful, and trend-forward footwear the 2025 assortment reveals a clear direction driven by versatility, seasonless appeal, and strategic pops of colour.

Using Woveninsights’ Market Insights module, we analysed 13,000 XY London products released across 2025 to uncover the brand’s most dominant shades, standout tones, and emerging color themes shaping its offering.

Source: Woven Insights' Market Insights Module

According to WovenInsights' Market Insights Module, the overall leading colors are:

  1. Black
  2. White
  3. Silver
  4. Others
Source: Woven Insights' Market Insights Module

Color Distribution Across XY London Top Categories

The most popular colors for Footwear are Black (31%), White (12%), Silver (9%), Metallic Gold (7%), Pink (6%).

Source: Woven Insights' Market Insights Module

The most popular colors for Shoes are Black (38%), White (11%), Silver (6%), Pink (5%), Red (5%).

Source: Woven Insights' Market Insights Module

The most popular colors for Sandals are Black (25%), White (13%), Silver (12%), Metallic Gold (11%), Pink (7%).

Source: Woven Insights' Market Insights Module

The most popular colors for Heels are Black (24%), White (13%), Metallic Gold (9%), Silver (9%), Pink (8%).

Source: Woven Insights' Market Insights Module

The most popular colors for Mules are Black (33%), White (14%), Orange (10%), Metallic Gold (6%), Silver (6%).

Source: Woven Insights' Market Insights Module

Conclusion

XY London’s 2025 color palette strikes a balance between timeless core colours and expressive seasonal shades, an approach that allows the brand to maintain high commercial appeal while staying trend-relevant.
Black and nude dominate the year, white and metallics drive occasionwear performance, and strategic pops of red, pastels, and brights keep the collection feeling fresh.

About Woveninsights

Woveninsights is a comprehensive market analytics solution that provides fashion brands with real-time access to retail market and consumer insights, sourced from over 70 million real shoppers and 20 million analyzed fashion products. Our platform helps brands track market trends, assess competitor performance, and refine product strategies with precision.

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